Leading Google Ads Agency
Driving Revenue Growth
Whether you want to master it in-house, get strategic direction, or hand it off completely – Online Labs delivers profitable Google Ads campaigns backed by 10+ years experience and $5M+ in managed spend.
Struggling with Google Ads? You're Not Alone.

Burning money with agencies who deliver mediocre results and generic strategies

Burning through marketing ad budget with terrible ROAS?

Tired of scattered YouTube tutorials that leave you more confused than when you started?

No expert to review campaigns - making costly mistakes with no way to know if you're doing it right

Performance Max campaigns feel like a black box - spending money but can't tell what's working

Wasting hours on manual campaign management while competitors use AI automation?
These problems don’t fix themselves and random tactics make them worse.
You need systematic frameworks proven across $5M+ in managed campaigns, not another generic strategy guide or a generic ad agency.
3 Ways to Scale Your Google Ads
Training
Build in-house expertise- Full Google Ads Course
- Templates & checklists
- Self-paced learning
- Account audit system
- Performance Max mastery
- Private Community access
- Monthly content updates
Consulting
Get expert strategy- 60-minute strategy call with Dan
- Campaign audit
- Quick win opportunities
- Optimization roadmap
- Screen recording walkthrough
- Implementation guidance
- 30-day follow-up support
Management
Hand it off completely- Full campaign management
- AI-powered optimization
- Competitor monitoring
- Funnel optimization
- Weekly A/B testing
- Monthly strategy calls
- Dedicated account manager
Real Results, Not Promises
Online Labs is a certified Google Partner with demonstrated expertise managing real campaigns and staying current with platform changes. When you work with us, you’re working with professionals recognized by Google who apply proven strategies in real business situations every day.
Led By Dan Kabakov
10+ Years Experience • Google Partner Since 2016 • $5M+ Managed
Dan built Online Labs after scaling his own marketing agency to six figures using systematic Google Ads strategies. Unlike course creators who just teach, Dan actively manages client campaigns – the same optimization frameworks work across training, consulting, and management services.
Active practitioner, not just educator.
ROI on our Google Ads was abysmal - $75 per lead when industry standard is $30-40. I've applied Dan's segmentation methodology and we're now at $28 per lead. Significant improvement that justified expanding our digital budget allocation.
I had a very challenging scenario, trying to sell a $7k program with minimal budget. Dan leaned in and helped me every step of the way. I went from being very uncertain and wasting ad spend to running my ads with confidence and achieving 650% ROI in the process. Dan's feedback is amazing - precise, easily understandable and actionable.
After years in-house, I needed to level up fast for our Google Ads. This program packed years of agency knowledge into weeks of learning. Now managing campaigns independently and saving the company $4,500 monthly in agency fees.
Frequently asked questions
Quick answers about working with Online Labs
Choose Training if you want to build in-house expertise and have time to learn (5-10 hours/week). Best for businesses spending under $5K/month on ads or teams wanting full control.
Choose Consulting if your campaigns aren’t performing and you need expert guidance but will implement changes yourself. Ideal for businesses spending $1K-$10K/month who need strategic direction.
Choose Management if you want hands-off growth with ad spend of $5K+/month. We handle everything—campaigns, AI optimization, competitor tracking, and conversion funnel improvements. You focus on your business, we handle the ads.
Still unsure? Email us and we’ll recommend the best path.
Yes. Online Labs works with businesses globally. Our training community includes members from 40+ countries, and we manage campaigns for clients in the US, UK, Canada, Australia, and Europe.
All services are delivered in English. Time zone differences are handled flexibly—strategy calls scheduled to accommodate your location.
Most agencies are generalists. Most courses teach outdated theory.
Online Labs delivers systematic frameworks from managing $5M+ in real campaigns. Dan actively runs client accounts—you’re learning from someone in the trenches, not teaching 2019 strategies.
For Management clients: We use custom AI agents for optimization, track competitor campaigns daily, and optimize your entire conversion funnel—not just ads. Most agencies only touch Google Ads. We analyze landing pages, checkout flows, and user experience to maximize ROI.
Training members get access to these same AI tools and frameworks. No watered-down content.
Training: Most students implement first optimizations within 2-3 weeks. Measurable improvements typically appear within 30-45 days.
Consulting: You’ll receive your audit within 7 days. Implementation timeline depends on your team, but most see improvements within 30 days.
Management: After setup (7-14 days), expect optimization results within 30-45 days. Our AI tools accelerate testing, but Google Ads requires data accumulation—instant results aren’t realistic.
Training: No. Starts with fundamentals, progresses to advanced optimization. Beginners typically land first clients within 60-90 days.
Consulting: Some experience helps but isn’t required. We’ll assess your campaigns and provide guidance whether you’re starting or managing six-figure budgets.
Management: No experience needed. We handle everything.
Your $350 session includes:
- Pre-call campaign audit
- 60-minute video call with Dan
- Screen recording for reference
- Prioritized optimization roadmap
- Implementation guidance
- 30-day email support
You leave with a clear action plan, not generic advice.
Yes. Many clients book quarterly sessions for ongoing optimization reviews.
We also offer a 3-session package for $900 (save $150) for ongoing strategic support without full management commitment.
Minimum 3-month commitment for Management services.
Why? Google Ads optimization requires data. Month 1 is setup. Months 2-3 are where compound improvements happen as we refine based on performance.
After 3 months, it’s month-to-month with 30 days notice.
Training and Consulting have no long-term commitment.
Training: 5-10 hours/week for learning and implementation. Self-paced.
Consulting: 2-3 hours for initial call and review. Then 5-10 hours over 30 days for implementation.
Management: Less than 1 hour/month. Initial onboarding (30-60 minutes) and monthly review calls (30 minutes). We handle everything else.
We’ve managed campaigns across e-commerce, B2B services, local businesses, and SaaS.
Dan has deep experience with e-commerce (5 years managing $5M/year in spend), but our frameworks apply across industries.
Training curriculum includes industry-specific modules for e-commerce, B2B, local services, and app promotion.
We use custom AI agents built on Claude and ChatGPT for:
- Automated bid adjustments based on performance patterns
- Keyword opportunity identification
- Ad copy testing and optimization
- Competitor campaign analysis
- Performance anomaly detection
These aren’t generic AI tools – they’re trained on our optimization frameworks from managing millions in ad spend. Training members get access to these same agents.
For Management clients, we track competitor ads daily using specialized tools to monitor:
- What ads they’re running
- Which keywords they’re bidding on
- Their landing page changes
- Seasonal campaign patterns
- New offers or promotions
This intelligence helps us identify gaps in your strategy and opportunities they’re missing. We deliver competitor insights in your monthly strategy calls.
We don’t promise specific ROAS – every business differs (industry, margins, competition, product all matter).
What we can say:
- Training members typically see 20-40% efficiency improvements within 90 days
- Consulting clients identify $500-$5K+ in wasted spend in their first audit
- Management clients average 4-5x ROAS (vs 2-3x before us)
Our AI tools and competitor tracking accelerate optimization, but results depend on product-market fit, pricing, and website conversion – not just ads. We’ll be honest in onboarding if Google Ads isn’t your best growth channel.
Online Labs rated: